Build Your AI Team: A 4-Hour Workshop
Natalie Lambert
AI Entrepreneur & Advisor | Ex-Google
Stop prompting. Start delegating. Build a team that delivers.
A hands-on workshop where you build 3 Tasks and 3 Roles—the building blocks of your AI team.
Most people use AI like a faster search engine. They open a chat, type a prompt, edit the output, and repeat the whole thing tomorrow. That's not a team—that's a faster way to stay in the same loop.
This workshop teaches one repeatable framework built on two things: Tasks and Roles. A Task is a modular, trained capability—it knows exactly how to do one specific job, every time, without you re-explaining it. A Role is a coordinator—it sequences Tasks, directs the work, and gets things done on your behalf. Wire them together and you have a Team. You'll build all the way through it and leave with the foundation of a functioning AI team built around your actual work.
The framework works across Claude, ChatGPT, Gemini, and Copilot, but Claude and ChatGPT Skills are where the real power lives and are the preferred tools for this course.
Workshop agenda
The framework
Tasks do the work. Roles direct it. We cover the full model upfront—what each piece is, how they connect, and how the framework translates across ChatGPT, Claude, Gemini, and Copilot.
Build your Tasks
Build three Tasks: process-based for execution work, voice-trained for content that sounds like you, and knowledge-based for work that needs reference material.
Build your Roles
Build three Roles: a fixed-sequence workflow, a dynamic coordinator that routes by request, and a perspective Role built from research to see work through a specific lens.
Build your Team
See how your Roles call your Tasks. Run a real request through the full chain and watch the work move from one teammate to the next without you managing every handoff.
Refine, test, and troubleshoot
Pressure-test your team with real work. Natalie reviews 3-4 live, coaches on what's working and what to fix, and covers the most common failure modes.
Keep building + Q&A
Which Tasks to build next. Which Roles to add. How to grow your team as your needs change. Live Q&A on your specific workflows.
What you’ll learn
Walk away with a repeatable framework for building and growing your AI team.
Tasks do the work. Roles direct it. Learn the two-part framework that turns AI from a chatbot into a functioning team.
See how Tasks and Roles connect into a Team where work moves without you managing every step.
Build modular Tasks trained on your process, your voice, and your knowledge—outputs ready to use, not ready to edit.
Learn what every Task requires and the optional layers that make certain Tasks significantly more powerful.
Build workflow Roles that run production sequences and perspective Roles trained to see work through a specific human lens.
Learn why a Role without good Tasks underneath it is just a job title without a playbook.
Wire your Roles and Tasks into a team where work moves from one teammate to the next without you managing every handoff.
Learn what breaks when you connect teammates—and how to fix it before it slows you down.
Learn directly from Natalie
Natalie Lambert
AI Entrepreneur & Speaker, Former Applied AI for Marketing at Google, 2x B2B CMO
Who this workshop is for
Marketers already using AI daily who feel like they're still doing most of the work — and want to finally delegate, not just prompt.
Marketing managers, content leads, and campaign managers who handle high-volume recurring work that AI could be doing for them.
Professionals ready to skip the AI basics and go straight to building custom tools trained on their actual workflows and brand.
What's included
Live sessions
Learn directly from Natalie Lambert in a real-time, interactive format.
Lifetime access
Go back to course content and recordings whenever you need to.
Community of peers
Stay accountable and share insights with like-minded professionals.
Certificate of completion
Share your new skills with your employer or on LinkedIn.
Maven Guarantee
Your purchase is backed by the Maven Guarantee.
Frequently asked questions
$299
USD
6 days left to enroll