Chidi has spent over two decades helping organizations make better decisions about what to build, who to build it for, and how to build the internal capability to keep creating value. His career runs from product leadership at Sony Music, Time Warner, Turner Broadcasting/CNN, NBA Digital, and Cartoon Network, to advisory work with organizations including Walmart, Delta, Disney, and Rwanda's Ministry of ICT.

He coaches at Berkeley Haas Executive Education, teaches at General Assembly, and has built programs for the UN and Mastercard Foundation. He has chaired Inspire Africa—Africa's largest tech product conference, and spoken at Latitude59, Transform Africa, and ProductFest.

He is the creator of the Doing Product in Africa framework, and coaches leaders as the founder of redKola Digital Labs.